David Vetter on Forbes writes about the environmental impacts of Black Friday shopping.
- Money.co.uk projects that British Black Friday deliverers will result in 429,000 tons of Co2.
- These measurements don’t take into account the Co2 emitted in the manufacturing process.
- Smarter consumer behavior, as well as innovation in deliveries, could reduce the environmental impact of shopping.
“‘I think the study from Money.co.uk is sobering because it shows the alarming quantity of emissions involved in delivering things to our homes, but that’s really only looking at the very end of the process,’ Capstick says. ‘What the report doesn’t get at is why we’re doing this in the first place. The fundamental question to ask is: ‘why are we buying all this stuff?’”
Read the full article here.
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