Shaun Boyd of CBS4 Denver reports that The North Face has been awarded the first ever (ironic) “Extraordinary Customer Award” by Colorado’s oil and gas industry.
- The North Face rejected an order for 400 jackets to a Texas-based oil and gas company because “it reportedly didn’t want to be associated with an industry that doesn’t meet its brand standards.”
- Ironically The North Face’s clothing is comprised primarily of nylon, polyester, and polyurethane, all of which are petroleum-based products.
- The North Face’s actions highlight the fact putting an end to oil and gas in the name of being “green” would put an end to many of the brands that environmentalists tout as eco-friendly.
- The oil and gas industries impact many sectors of our economy and daily life; instead of getting rid of these industries, we should embrace them through an “all of the above” energy approach.
Read the full article here.