Dieter Holger and Olivia Bugault write in The Wall Street Journal that CEO’s are seeing sustainability as a path to profitability.
- Many CEOs have financial incentives to make their businesses more eco-friendly.
- Sustainability lowers costs of operations and often force companies to be more efficient.
“CEOs increasingly are embracing the idea that a company’s environmental, social and governance practices will play a role in its future success.”
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